Wednesday, May 19, 2010

New Hyundai ix35 Redefines Compact SUV Cars with Style



The new Hyundai ix35 stands out on style with a bold statement to challenge compact SUV market
 Sydney, Australia (Vocus/PRWEB ) May 19, 2010 -- Hyundai fights back the competition in the compact SUV market with a real contender, the all new Hyundai ix35. Developed as an urban cruiser, ix35 is compact and agile for life in the city, yet tough and versatile for out-of-town travel.
 Hyundai Australia
Designed at Hyundai's Design Centre Europe at Russelsheim in Germany, Hyundai's development team started with a clean slate and moved away from the two-box off-roader look in favour of a sleeker, more refined profile while simultaneously achieving a roomier cabin, extra storage capacity and excellent fuel economy.
 The new ix35 symbolises the evolution of the brand's exterior and interior design, through the introduction of 'Fluidic Sculpture', an architectural language which will be embodied in future models from Hyundai Motor Company.
 Described as sporty, stylish, sleek, modern and compact, Hyundai ix35 features the 'Fluidic Sculpture' design which symbolises the flow of water. Clearly contoured surfaces are delineated by defined, naturally graduating lines. A subtle yet powerful double 'Z' form emerges from the body. The concave sills have a wedge-shaped profile extending rearward, wrapping around into the rear bumper.
 Inside ix35's cabin, a definitive 'X' zone characterises the centre fascia with black and metallic finishes throughout the interior. The four spoke steering wheel incorporates controls for management of audio and cruise control systems. All instruments and gauges are backlit in Hyundai's signature blue colour.
 The Hyundai ix35 offers the latest in seating design and technology. The driver's seat offers six-way electric adjustment plus electric lumbar support, allowing taller drivers to find a comfortable driving position. Added seating conveniences include second row armrest with dual cup holders and multiple seating layout configurations.
 Plenty of storage is available from 19 different storage options, as well as a standard luggage screen cover provide privacy and security for valuables in the cargo area, while a luggage net (standard on Elite and Highlander models), secures loose items.
 New Hyundai ix35 is available in three trim levels, Active, Elite and top of the range Highlander. With a wide choice of engines and transmissions plus a range of premium features including rear camera, panorama glass roof and full iPod® integration, new ix35 brings 'designer' style and luxury to the compact SUV segment.

Hyundai Motor Company Australia
 Established in 1967, the Hyundai Automotive Group is the world's fifth largest and fastest growing major automotive manufacturer. Hyundai Motor Company Australia Pty Ltd (HMCA) was established on October 1st, 2003 as a wholly owned subsidiary of Hyundai Motor Company. The award-winning range of Hyundai vehicles continues to set segment and industry benchmarks in value, quality and safety, with innovations such as ESP Stability Program and Australia's first five-year warranty with unlimited kilometres.

Wednesday, May 12, 2010

Alfardan Automobiles provide Joy to Qatar Media With the New BMW 5 Series



DohaAlfardan Automobiles, the exclusive importer of BMW in Qatar, has showcased the new BMW 5 Series with a test drive event for media around the streets of Doha.

The new 5 Series, which arrived in Qatar in March 2010, marks the epitome of aesthetic design and supreme driving pleasure in the upper midrange segment. With its sporting and elegant design, excellent comfort and the highest standard in efficiency in its class, the sixth generation of this immensely successful executive sedan is expected to continue the BMW success story.

Alfardan Automobiles media drive event took place on the 11th May and saw leading business, lifestyle and automotive journalists test drive the new BMW 523 and BMW 535 models on a circuit from the importer’s showroom in West Bay to the Pearl-Qatar and back. BMW trainers provided interactive training to ensure an unforgettable driving experience.

Mr. Mohamed Kandeel, General Manager at Alfardan Automobiles, said:  “With the 5 Series being an important model for BMW, we wanted to give the media an opportunity to test drive the sheer driving pleasure of this new model.  The drive event was a huge success with us receiving many positive comments for the design and new technology features."

Some of the wide range of sophisticated driving and comfort features offered in the new BMW 5 Series include Dynamic Drive Control with three modes: comfort, normal, sport and sport +;  Comfort Start; Head-Up Display;   Multi-Channel Audio System, Rear Seat Entertainment;  Four-Zone Automatic Air Conditioning and BMW iDrive control.

BMW ConnectedDrive also offers a unique range of driver-assist technology functions for enhanced comfort and safety. For the first time the new BMW 5 Series comes with a Parking Assistant, an optional feature that facilitates the process of parking; Active Cruise Control , Surround View and Rear View Camera,  Lane Departure Warning, Lane Change Warning and BMW Night Vision with pedestrian recognition.

The new BMW 5 Series is available in Alfardan Automobiles West Bay and Suhaim bin Hamad showrooms.